Why do we hate so much branding and social media?The easiest and most used answer is : ”I’m an artist, I shouldn’t really be wasting my time trying to beg for someone’s attention in the pursuit of fans”. There’s indeed…
Do we really understand why and how our main focus should be having fans?”I need a label; I need a manager; hey, can you book shows for me? Why is no one investing in my project?”.I’m sure these are some…
Why is everybody talking about the Artistic Brand in Music Business?It may be that in a very chaotic era we have forgotten that music is one of the oldest art forms and that its main strength is the impact it…
Do you happen to think that it is extremely difficult to make a living out of Music nowadays?I’m sure you feel that living out of your own passion is extremely difficult and frustrating. Surely, you have thought that someone is…