THE AWARE ARTIST

The unique and revolutionary customized program to find and exploit your true artistic potential.


WHAT IS THE AWARE ARTIST?

The Aware Artist is an innovative musical mentorship that brings together a series of invaluable content that is not available in other courses. Through a completely personalized 6-week process, we will work on essential economic, psychological, energetic, entrepreneurial, marketing and practical aspects that will represent the solid foundations on which to build your artistic career.

When I first heard what percentage of musical artists abandon music within 5, maximum 10 years since they begin, I was totally shocked. I could not believe it. I love music, I started when I was 8 years old and I dedicated absolutely all my time, energy and money to it. I know for a fact that there are many people who, like me, love music and want to have a life full of it. That's why I wondered: if that's the case, why would someone give up something that makes you so happy? Working for years with hundreds of artists, the answer was more than clear: giving up is nothing more than disappointed love, hatred and frustration generated by how much you expected from her, so much that you felt so betrayed that you had to walk away.

This hits particularly close to home, because it happened within my family. It might be for this reason, among several others, that I decided to do everything I can to spread a healthy artistic culture, a healthy relationship with music and art in general, aiming for a clear goal in my mind: to prevent the conditions for that people stop making music. This is my mission, it is part of my why.

Counseling and mentoring all the artists I encountered in my life, I detected that there are two main areas that lay the foundations for success or failure: knowledge of the TRUTH and the acquisition/training of skills and attitudes that they do not teach you in music schools. When I say knowledge of the truth it refers to the fact that there can be no success where you don't know how the business really works, its dynamics and its practical aspects. And this is precisely what happens! If you delve into something you don't know, long-term failure is a certainty. The other aspect that determines who stays and who goes is your mind and energy. Your mindset and your vibration will make all the difference in staying strong in this wonderful marathon called artistic life. Traditional musical training usually teaches you how to play an instrument, how the music business is structured (and even then, always presenting the theory and not what really happens out there...) but none of them work with the person and soul that live inside the artist. Nobody asks you who you are, what your limiting beliefs are, what in your past/family/environment held you back or made you believe that you are not good for this, etc.

The artist's life is difficult, no doubt about that. But it gets even harder because it is based on a lot of idealizations and conditioning that have very little to do with art and creativity and everything to do with harmful stereotypes. Human beings can deal with almost anything, as long as they know what they are facing and can train accordingly.

The Aware Artist is this. A gym for your mind, energy and musical knowledge with a single purpose: to never give up music due to frustration, disappointment or failed love.Creativity, art, and the transcendence that music allows us are divine gifts that heal and expand us all the time. We, the music artists, tend to neglect the incredible power we have to heal ourselves by making music since we are too busy and distracted making it to beg people's attention, reach out to someone in the industry, some unidentified "gatekeeper" that would take and develop our career. That's the perfect and guaranteed recipe for eternal dissatisfaction, eventually leading your love for music fading away. 

By first and foremost keep healing ourselves, we'll connect straight back with our authentic self, who we truly are. Finding and reconnecting with our authenticity will attract and inspire others, showing them that healing is real and possible. And by healing ourselves, we shall inspire and help the healing process of those next to us. 

That is how we can heal this world.


MODULES

1. What does an artist REALLY sell nowadays?

2. The Why and the Vision: how to find and develop your own

3. How to keep focus, motivation and self-discipline

4. Monetization: the consequence of your Brand

5. The Multiple Reality Music Business

6. Creativity and Brand Design: hands-on 

YOU WILL LEARN

how TO

Mind your surroundings

Forget what you think you knew about the music business and learn what it really is. Knowing your ways in the present is the only way to secure your bright future. 

Stay disciplined, focused, motivated and creative

Completely overlooked in our educational path, these aspects are vital to successfully live the artist's way. Discover how to feed and enhance them. 

Free your mind

Too many things are said about who you should artistically be and what you're supposed to do; these answers are nowhere but inside of you. The world needs YOUR art, not your version of someone else's.

Find your why and unique values

With today's technology, anyone can make a song. Less and less can make art. Your success won't be determined by the number of streams you generate, but rather the impact you and your values will make to people.

Customers served! 5 + ARTISTS AND STUDENTS
Customers served! + 5 % CAME BACK TO IMPROVE SOME SPECIFIC SKILLS
Customers served! 5 % CUSTOMIZED ON YOUR GOALS

DOWNLOAD THE PROGRAM

  • 18 hours of customized mentorship
  • Tips & Exercises to practically improve your creativity, discipline and focus
  • Practical workshop to define and design your own brand
  • Online or in person (Barcelona, Spain)
  • Mentorship available in English, Spanish and Italian

TESTIMONIALS

As I reflect on my experience with Jake and the Aware Artist, I am compelled to share how this program has truly changed my life in ways I never thought possible. 

Jake is not a just a teacher, but a visionary guide who saw the potential in me that was even hidden to myself. I realized how important it is to have a trusted one at your side supporting and encouraging your soul and vibration. With that being done, I felt safe to take risks, make mistakes, and ultimately, grow as an artist.

The Aware Artist has been a transformative experience that has not only enhanced my artistic abilities but has also shaped me into a more resilient, free, and inspired individual. I wholeheartedly recommend this program to any aspiring artist seeking guidance, mentorship and his/her true place in music. 

Ketty

                                             SINGER & SONGWRITER

Ketty Testimonial


TESTIMONIALS

I was lucky to attend Jake's vocal course, an amazing teacher. While studying singing with him for about two years, I experienced the contents of The Aware Artist program which had a profound impact on me. Besides improving my vocal skills, his work radically boosted my mental and psycho-attitudinal development.


He helped me handle feelings and creativity, leading me beyond my known limitations. I developed a better consciousness and awareness in my life, discovering new depths of my being. His dedication and competence transformed my artistic path, making me a more balanced and aware person. I recommend Jake to anyone who's looking for a one of a kind mentor. 

Max Testimonial

Massimo

Singer

I always felt that the most difficult thing to do was to know what to do in music business, where to retrieve true and helpful information and how to avoid being scammed. 


Through Jake, I realized how important the value of information is, how the right knowledge and the "truths that nobody tell you" are actually gold and will save you a lot of money, efforts and frustrations.


The Aware Artist provided me with a set of invaluable information, mindsets and tools to build my perspective, shaking off of me a lot of false myths about the industry and finally pursuing my career at full speed. 

Sara

SINGER

It would take a book to describe Jake. Starting to work with him has been the best choice in my life; I didn't just find an extremely prepared teacher but rather a guide in the much broader sense of the word, a mentor with whom I could talk, unload some of my daily life's burdens and share my struggles at a deeper and more free level.


Every week, I couldn't wait for our meeting to come, since from there I always drew energy, motivation, inspiration and an overall impulse for the rest of the days. It's been more than two years and I keep applying what I've learned with and through Jake; it all keeps improving my relationship with music, with art in general and with my inner creativity.

Francesco Testimonial

Francesco

SINGER & SONGWRITER


FAQ


Q: How are we going to develop the 18 hours mentorship?
A: The ideal timeframe is one module per week, totaling 6 weeks. The day and time shall be picked according to both our agendas.

Q: You talked about real information about the music industry and life: what do you mean?
A: More than the 60% (and I'm being optimistic) of what you are presented and told is a lie, especially at the highest levels. One can never succeed in pulling off an artistic career without knowing what's true and what's not. The information and  insights I'm going to share with you are the ones I gathered in more than 20 years, by doing/seeing/experimenting things for myself and not for hearsay. 

Q: I'm new to the music: is this program useful for me?
A: Definitely. Although I suggest you to book the free interview, this mentorship is especially useful for those who are moving the first steps in music. Starting with the right foot, mindset and attitude will save you a lot of money, frustrations and scams. 


SCHEDULE YOUR FREE INTERVIEW

Are you not sure this program is for you? Clear your doubts! Book a FREE OF CHARGE web call and tell me about yourself.